FOR IMMEDIATE RELEASE
|
CONTACTS:
John Loring
New Architect Media Group,
CMP Media LLC
(415) 947-6422
jloring@cmp.com
|
Christine Benton
Strategy Associates, Inc.
(415) 359-0785
cbenton@strategyassociates.com
|
CMP MEDIA INTRODUCES NEW ARCHITECT MAGAZINE
Evolution of Monthly Publication Serves Internet Technology Innovators
San Francisco, Calif., November 13, 2001CMP Media LLC (NASDAQ: UNEWY) today announced that with the March 2002 issue, Web Techniques will become New Architect to reflect the evolution of its editorial content and audience.
New Architect is a monthly print publication that serves technology leaders who are architecting their organizations' e-business foundations. New Architect provides these technology leaders with in-depth information that facilitates the selection and integration of Internet and emerging technologies with core business systems.
New Architect is an evolution of CMP's Web Techniques, which delivers strategy, design, infrastructure, and development information to Internet managers. Launched in 1996, Web Techniques grew from Dr. Dobb's Journal, a magazine with a 25-year circulation history. Internet management has evolved considerably since then, and Web Techniques has grown accordingly to continue leading its readers in their maturing roles.
"Eight months of extensive research with our readers and vendors has shown us that organizations are integrating Internet technologies into business processes, and they're increasingly calling upon our readership to validate and integrate these new technologies for the organization," said Amit Asaravala, editor in chief of New Architect and editorial director of CMP Media's Internet & Mobile Group.